AkzoNobel Coil & Extrusion Coatings
CERAM-A-STAR
AkzoNobel's silicone-modified polyester (SMP) coil coating. The 1050 formulation is the AkzoNobel finish we put on most homes.
Manufacturer
The maker of Ceram-A-Star 1050, the silicone-modified polyester that goes on most of the homes we do. It is the only AkzoNobel paint we offer.
Amsterdam, · https://coilcoatings.akzonobel.com/us
AkzoNobel makes the paint on the coil before it is ever a roof panel. The one we buy from them is Ceram-A-Star 1050, their silicone-modified polyester, and it goes on most of the homes we do — exposed fastener and standing seam both. It is an excellent product for residential applications and it performs. It is also the only AkzoNobel paint we offer.
Here is the honest comparison. SMP is a step down from a PVDF fluoropolymer, which is the finish that holds color and gloss the longest. It is not much of a step down anymore, and it is far more affordable across a whole roof. That is the trade, and for most homeowners it is a good one.
Sherwin-Williams WeatherXL is the other coil coating you will find on our panels, and the two are close. When you are comparing quotes, find the coating name on each one, then read what its warranty actually covers before you read the price.
AkzoNobel is the leading coil and extrusion coating company in North America. We manufacture coatings like PVDF/ SDP/ SMP/ PU/ Epoxy and more.
AkzoNobel Coil & Extrusion Coatings
AkzoNobel's silicone-modified polyester (SMP) coil coating. The 1050 formulation is the AkzoNobel finish we put on most homes.
Written and published by AkzoNobel Coil & Extrusion Coatings, reproduced here so you can read the manufacturer's own material. It is their voice, not ours.
AkzoNobel Coil and Extrusion Coatings is here to navigate the evolving PVDF landscape for you. We can offer alternative products with the same quality.
We're here to navigate the evolving PVDF landscape for you
The world around us is changing quickly. The COVID-19 pandemic continues to influence our lives. We have seen unprecedented weather conditions impacting key global manufacturing hubs, supply interruptions have become the new normal, and the world economy continues to adapt. Support for global warming reductions and reduced pollution has seen a shift to electric vehicles, and this has had an impact on the coil & extrusion industry.
You may have noticed that supply of PVDF-containing products has been affected. There may be further raw material volatility, and the rapidly growing electric battery and solar panel market will impact the demand for PVDF. Our suppliers are very active in increasing their capacity; however, it may be wise to look at options to protect your supply to customers.
Thankfully there are alternatives to prepare for this. In many cases, we can already offer you an equivalent or similar product delivering the same quality as you would expect and need.
At the same time, our Research and Development team, with decades of experience in the Coil and Extrusion coatings industry, are working to develop new offerings.
As you would expect, we have this covered; as partners, we can help with clarity and expert advice of available options. Over the next few months, we will continue to share any new developments and helpful information. However, please do not hesitate to contact us with any questions or concerns.
As your trusted partner, you can depend on us. Let's find the way together.
Contact us for a further discussion.
Download whitepaper
Discover the success stories of MBS and Flack Metal with AkzoNobel's Coil and Extrusion Coatings. Learn how partnering with AkzoNobel benefits our customers’ projects.
When Arkansas-based Metal Building Supply (MBS) needed to source a specific color of coil coating to meet a spike in demand over normal usage, our CERAM-A-STAR® 1050 Select standard color palette program meant they were able to obtain the product required immediately. This enabled MBS to maintain the project schedule, manage costs and keep its customer happy.
MBS provides residential roofing, general purpose and pre-engineered metal buildings, such as mini-storage buildings, modular offices, hay barns, red-iron, pole barns, riding arenas, churches, gymnasiums, agricultural buildings, components and more. Its products are available in a diverse range of coatings, including painted coatings, metallic and textured, as well as unpainted.
For many years, MBS has trusted AkzoNobel coil coatings due to the combination of robust performance, reduced complexity and strong availability. MBS experienced a spike in demand for the Hunter Green painted steel. The surprise in demand came so quick there was no time to order through their normal channels. Instead, they reached out to Flack Global Metals, the AkzoNobel distributor in the area, to source the coating directly. Prior to the implementation of the Select program this was never an option for MBS.
Flack is part of AkzoNobel’s CERAM-A-STAR 1050 Select program. This guarantees immediate availability of CERAM-A-STAR 1050’s carefully selected portfolio of colors. MBS was able to order and collect the Hunter green coating it required immediately, ensuring all jobs and projects stayed on track and customer expectations were maintained.
CERAM-A-STAR 1050 Select is formulated using AkzoNobel’s industry-leading coil coating technology. With a targeted color palette built of popular and in-demand colors, it is designed to optimize business efficiency and make color complexity a thing of the past by combining exceptional product performance with immediate availability of standard colors. This makes life easier for both coil coaters, and distributors and service centers.
Jose Mendoza, MBS President and Sales Manager, said: “We supply residential roofing, general purpose and pre-engineered metal buildings to customers across five states. Quality, reliability and availability are crucial to our customers. Over the years, we’ve come to trust AkzoNobel’s CERAM-A-STAR 1050 Select coatings because the performance has never let us down. In addition, the improved color program means we can obtain any standard color immediately without having to wait for it to be ordered in. Which empowers us to keep projects moving forward, minimize color complexity, decrease inventory levels while also improving our service to our customers. It is a win-win for MBS and our customers.”
Aaron Underwood, Vice President of Construction Products, at Flack added: “CERAM-A-STAR 1050 Select has enabled us to streamline our product offering. This program has increased operational efficiency through a reduction of stocked colors, as well as lowering the risk associated with slow moving items. In addition, we offer enhanced color service tools (including the AkzoNobel Canopy app) to support and guide customers to the standard color palette. Most importantly, the CERAM-A-STAR 1050 Select program gives us added color efficiencies while exceeding customer expectations.”
Manoel Rodrigues, Regional Commercial Director, Americas, AkzoNobel Metal Coatings, said: “When we launched the CERAM-A-STAR 1050 Select program in early 2021, it optimized and improved business practices for our customers. Since then, CERAM-A-STAR 1050 Select has gone on to be adopted by countless of our most valued coil coater, distributor and specifier customers. Today, CERAM-A-STAR 1050 Select optimizes their businesses, saving inventory and complexity costs while improving customer satisfaction and business performance.”
Related News
AkzoNobel’s Colors of the Year 2026 get the Coil and Extrusion industry in the Groove!
AkzoNobel’s Colors of the Year 2026 get the Coil and Extrusion industry in the Groove!
AkzoNobel’s Colors of the Year 2026 are set to bring the Rhythm of Blues™ to the coil and extrusion coatings market, with a trio of upbeat and versatile colors that are calming, connecting and creative.
The Colors of the Year 2026 Rhythm of Blues family comprises three eye-catching indigo shades: a light blue Mellow Flow™, a dark blue Slow Swing™ and the vibrant Free Groove™ – three different rhythms that offer endless scope for the construction and domestic appliances market segments.
“Over the last decade, the popularity of warm natural tones has been continually rising, complemented recently with growing interest in palettes of versatile blues. Our Rhythm of Blues collection brings these trends together with a harmonious mix of vibrant colors that enable different moods to be expressed, while supporting on-trend color choices in both the home and the built environment,” explains Heleen van Gent, Creative Director of AkzoNobel’s Global Aesthetic Center.
“With everything that’s happening in the world, we see that people are reacting in various ways,” explains Heleen van Gent, Creative Director of AkzoNobel’s Global Aesthetic Center. “They’re either slowing down and recharging their batteries, wanting to feel in tune with others and celebrate kinship. Or they’re choosing to be bold, have fun and feel carefree.”
Rhythm of Blues is the result of extensive research into the color, design, cultural, economic and social trends that shape our society. The colors, textures and special effects that take center stage in the collection have been designed to strike a chord in the residential applications and domestic appliances (DA) markets, ultimately making their way through into the commercial and industrial construction markets.
“Our Rhythm of Blues family provides inspiration for architects, designers, fabricators and coaters to create stylish color combinations that reflect customer tastes. They enable us to personalize our environments to fit the times we live in, while bringing calm, comfort and vibrancy to projects and products,” says Henri Bijsterbosch, Color Product Marketing Manager for AkzoNobel’s Industrial Coatings business.
AkzoNobel’s Global Aesthetic Center has been translating trends into desirable colors for more than 30 years. Its annual ColourFutures trend forecast meeting brings together in-house experts, international architects, designers and journalists to share insights into how our reactions to the world around us impact our color choices.
AkzoNobel’s high-quality coil and extrusion products, such as TRINAR, CERAM-A-STAR, POLYDURE in North America and Asia Pacific, and our latest solution for the construction segment in EMEA, FIDURA, and FLEXTEC for domestic appliances, are widely specified and used for their excellent performance, durability, and superior color and gloss retention. “The company’s in-house global color and technical experts make sure these colors are available in the right products for different jobs. They can also help customers find close-matching and complementary colors from a standard assortment. Our color experts are here to assist you,” adds Bijsterbosch.
For more information about our Colors of the Year 2026, visit https://www.akzonobel.com/en/about-us/initiatives/color-of-the-year-2026. You can also follow #COTY26 #AkzoNobel #ABlueForYou! #BelieveInblue and #RhythmOfBlues on social media.
Growing Momentum in Coil Coatings | AkzoNobel Coil and Extrusion Coatings
Why early engagement around renewable energy curing is building a foundation for future change
Every major shift in technology begins quietly — in early conversations, shared ideas, and a recognition that the status quo is no longer enough. In coil coating, those conversations are now turning into action.
Across the value chain, there’s a growing sense that renewable energy curing, ideally powered by renewable electricity, represents more than just an efficiency upgrade. It’s a way to fundamentally modernise coil coating in order to reduce emissions, improve productivity, and unlock new opportunities for both established players and emerging entrants.
When we launched the IONOMY™ ecosystem, our goal was simple: to bring together the expertise and collaboration needed to make that transformation real. What’s been remarkable is how quickly the industry has responded.
From steelmakers and coil coaters to system integrators and material-handling specialists, the feedback has been overwhelmingly positive. Customers tell us they welcome a new model — one that doesn’t require them to navigate the transition alone or reconcile competing advice from multiple suppliers.
Of course, change on this scale doesn’t come without questions. Many customers are weighing the upfront cost of new lines or substantial modification of existing ones. Others are focused on how best to integrate new technologies into production systems that are already running at high efficiency. That’s why the IONOMY ecosystem’s flexible, bespoke approach will prove to be so valuable. It helps businesses explore renewable energy curing without disrupting existing operations or risking current performance.
We’ve also seen that while some manufacturers are cautious about changing long-established processes, others are eager to move more quickly. They are motivated by the sustainability and productivity gains that energy curing can deliver.
What we’re hearing is that sustainability is no longer a ‘nice-to-have’; it’s a clear business driver. Customers recognise that adopting cleaner, more efficient processes will help them comply with tightening environmental regulations, meet life cycle assessment (LCA) requirements, and respond to growing demand from end customers for environmentally responsible products.
This dual dynamic — curiosity tempered by pragmatism — is exactly what defines a market in motion. The conversations we’re having are no longer about if energy curing will work, but how to make it fit. This is where momentum begins and builds. Customers are already citing the technology’s speed and throughput benefits, and high-volume coil coating, even seconds saved per line cycle can have a significant impact on efficiency, energy use, and output.
As with any industry-wide transition, education is key. That’s where the IONOMY ecosystem plays a critical role — helping businesses understand what’s possible, what’s proven, and how to make the transition at their own pace.
And the momentum is still building. Each discussion, whether with an integrated steel producer, a job coater, or a potential new entrant, adds another piece to the puzzle.
As more companies join the conversation, the message is clear: the transition to renewable energy curing is no longer an idea waiting to happen. It’s a movement already underway and the IONOMY ecosystem is helping to lead it.
If you’d like to follow how this transformation is unfolding, or explore what it could mean for your own operation, the IONOMY ecosystem is ready to support you. Connect with us to continue the conversation and define the path that fits your business.
CERAM-A-STAR® Expressions is a unique, high-performance silicone-modified polyester textured coating that achieves a wood grain effect finish in wood and stone prints
Enhance surfaces with quality you can feel with CERAM-A-STAR® Expressions Standard Color Palette Program
CERAM-A-STAR® Expressions is a unique, high-performance silicone-modified polyester textured coating that achieves a wood grain effect finish in wood and stone prints. CERAM-A-STAR® Expressions is exclusively available from AkzoNobel and now features a standard color palette program for easier ordering and improved stock availability.
This product was developed with the advanced CERAM-A-STAR® 1050 platform, showcasing industry-leading technology. It utilizes AkzoNobel’s proprietary resins and additives, to deliver excellent performance backed by an industry leading warranty. The innovative technology is applied through a traditional print roll process, delivering natural looking prints with a wood grain texture in the final film. This convincingly mimics natural materials like wood, slate, or granite for versatile aesthetics in lap siding and board and batten applications. Beyond its appealing appearance, CERAM-A-STAR® Expressions boasts superior performance, providing outstanding durability, moisture and UV resistance, flexibility, and abrasion resistance.
CERAM-A-STAR® Expressions is available in a standard color palette, providing readily accessible print materials to simplify the ordering process. This program ensures selected prints are ready when needed, improving stock availability, enabling quicker project turns, and reducing complexity.
“The CERAM-A-STAR® Expressions standard color palette program enhances the ordering process by providing readily accessible materials”, states Manoel Rodriques, Commercial Director, Metal Coatings, AkzoNobel. “This ensures that selected prints are readily available when needed, enhancing stock availability, speeding up project timelines, and reducing overall complexity. We are excited to offer our customers a solution that combines beauty with unmatched quality.”
For more information, please download our sell sheet:
AkzoNobel’s Color of the Year for 2025 is True Joy™, a sunny yellow shade that brings optimism, pride and a splash of vibrant color to the metal architecture and domestic appliances (DA) markets.
AkzoNobel brings True Joy™ to coil and extrusion coatings
True Joy is a sunny yellow shade that brings optimism, pride and a splash of vibrant color to the metal architecture and domestic appliances (DA) markets.
Supported by three complementary color palettes to inspire architects, fabricators, and coaters, True Joy is the result of extensive research into the color, design, cultural, economic and social trends that shape our society. These identified a desire to embrace the unknown, celebrate craftsmanship and accept who we are.
“In this rapidly changing world, it’s easy to feel uncertain about our next steps. But change creates an opportunity for imagination; a chance to create something even better. With our new Color of the Year and supporting palettes, we want to inspire consumers to celebrate their roots and creativity and embrace the optimism of moving forward in their homes and spaces.”
Heleen van Gent, Creative Director of AkzoNobel’s Global Aesthetic Center.
Three color stories were also created around the themes of True Joy. These are designed to help customers in the construction and DA markets looking for on-trend coil and extrusion coatings to help their projects stand out.
This year’s three-color stories are:
Bold - leave your comfort zone and inject adventure into your home with bright and uplifting colors.
Human - bring creativity into your home by filling it with unique handmade pieces.
Proud - embrace your identity and have the confidence to create a home that’s just as unique as you are.
These themes make it easy to choose colors and combinations for a timeless look that is also on-trend, especially relevant for applications that last for many years.
AkzoNobel’s high-quality coil and extrusion products like TRINAR™, CERAM-A-STAR™ and POLYDURE™ are widely specified and used for their excellent performance, durability, color and gloss retention. “The company’s in-house global color and technical experts make sure these colors are available in the right products for different jobs. They can also help customers find close-matching and complementary colors from a standard assortment. Our color experts are here to assist you”, adds Bijsterbosch
For more information about our Color of the Year 2025, visit Color of the Year 2025 | AkzoNobel. You can also follow the #TeamJoy #COTY25 #TrueJoy #ShareTheJoy and #JustLeap hashtags on social media.
AkzoNobel's CERAM-A-STAR® 1050 Select is the leading coil coating technology to optimize your business and make color complexity a thing of the past.
AkzoNobel's CERAM-A-STAR® 1050 Select is the leading coil coating technology with a standard color palette program to optimize your business and make color complexity a thing of the past.
For coil coaters, CERAM-A-STAR 1050 Select reduces overall complexity and drives volume of standard colors. Less color switch-out improves productivity through longer runs as customer orders are contained by standard color options. In addition, AkzoNobel optimizes processes through production and delivery and improves cost structure and planning. This all adds up to improved efficiencies and customer satisfaction.
For service centers and distributors of painted coil, CERAM-A-STAR 1050 Select structures your business to promote operational efficiency through reduction of color complexity. Our program drives volume of standard colors and lowers risk associated with stocking slow selling colors. In addition, we offer enhanced color service tools (including Canopy) to support and guide your customers to the standard color palette for structural efficiency. Finally, we improve cost planning through color efficiencies while improving customer satisfaction.
For OEMs and regional rollformers, CERAM-A-STAR 1050 Select takes the industry leading product performance together with improved availability of standard colors with immediate product availability. We combine that with enhanced color service tools (including Canopy) to improve customer satisfaction, providing the same leading SMP product performance and warranty.
The AkzoNobel CERAM-A-STAR 1050 Select Standard Color Program is supported with new product codes from our leading SMP coating technology in the building and construction segment.
Learn more about CERAM-A-STAR
Redefining progress in coil coating | AkzoNobel Coil and Extrusion Coatings
Why the future of coil coating will be built together
In every industry, there’s a moment when separate forces realize they can go further if they move together.
For coil coating, that moment has arrived.
The shift to renewable energy curing, ideally powered by renewable electricity, is bigger than any single company, technology, or product. It’s a transformation that affects every part of the value chain: coatings chemistry, curing technology, line engineering, integration, and control systems. And to make it real, the industry needs more than innovation. It needs collaboration.
That belief inspired the creation of the IONOMY™ ecosystem – a not-for-profit partnership of experts in coatings, curing, materials handling, and systems integration. By bringing specialists together, the IONOMY ecosystem replaces the traditional supplier-by-supplier model with one that focuses on shared purpose and collective progress.
Until now, coil coaters attempting to modernize their lines have had to work with and coordinate multiple suppliers independently. Each offering different views of what is possible and what is required. The result is complexity, delay, higher costs, and frustration. Through IONOMY, those conversations can now happen in one place - or rather, within one ecosystem. It’s a place where coatings specialists, engineers, and technology developers are working side by side to deliver solutions that are aligned from the start.
The early response has been overwhelmingly positive. Many describe a sense of relief at finally having a single ecosystem capable of looking at the whole picture. Customers welcome the shift to proactively creating the connections for them and bring together the right expertise to help them, and to accelerate progress for everyone.
Because ultimately, renewable energy curing isn’t a proprietary technology or a single company solution. It’s an opportunity for everyone. An opportunity for the entire sector to align around the common goals of reducing emissions, improving efficiency, and creating a more sustainable future.
The future of coil coating won’t be defined by who moves first, but by how well we move forward together.
If you’d like to be part of this progress, follow the IONOMY ecosystem to see how we can help businesses turn ambition into action.
Build a better future - read our new white paper | AkzoNobel Coil and Extrusion Coatings
The Role of Coil Coatings in Building a Sustainable Environment
Modern coatings and digital technologies can help significantly reduce CO2 emissions and increase circularity (i.e., reduce, reuse, and recycle) within the built environment, but the pace with which they can be introduced and the detail of future regulation will decide who wins and who loses future building contracts.
This is one of the key themes explored in our new white paper that also examines traditional PVDF and FEVE coatings and their future use as protective metal coatings.
We also deep dive into governmental bodies around the world and how increases in regulation to push the industry towards achieving net zero by 2050, coil and extrusion manufacturers, along with their customers and suppliers are likely to be affected. Both have a business imperative to improve the sustainability of the built environment.
Find out more by downloading the paper.
Download the whitepaper
We would love to understand what sustainability means to your business and how we can help. Scan the QR code to take a short survey – your opinion matters to us!
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Five quick questions. We read every one ourselves and reply within a business day — and we will say if metal is not the right fit.
Someone from our office reads it and replies within a business day, usually by phone or email. If metal is a poor fit for the roof, we say so then.